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Bruce Clay, a pioneer in the field of SEO, has passed away.

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Bruce Clay, a pioneer in search engine optimization, has died. Many of the terms and ideas he introduced are still in use today.Thirty Years Of Search Engine OptimizationClay was one of...

Google Desktop click-through rate increases as mobile click-through rate decreases, according to a report.

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Desktop and mobile click-through rates are trending in opposite directions, as indicated by the latest data from Advanced Web Ranking.The trend on desktop is different from recent reports on declining organic...

Meta descriptions are not mandatory for SEO according to Google, but they can be...

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John Mueller from Google responded to a question on Reddit regarding the relevance of meta descriptions. His response might be unexpected for SEO professionals seeking guidance on crafting effective meta descriptions...

Google states that the visibility of AI is dependent on content that people genuinely...

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Google's Vice President of Search, Liz Reid, discussed the connection between Google and publishers in an interview. She emphasized the importance for publishers to create content that aligns with readers' interests...

Google Responds to Inquiry Regarding SEO for Artificial Intelligence Agents

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Google's John Mueller answered a query regarding potential changes to Google's search quality guidelines as AI agents start browsing websites for users. This response could hold significant importance for website owners.Question...

Google has completed the rollout of the spam update for June 2026.

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The June 2026 spam update has been fully implemented, as reported by Google's Search Status Dashboard on June 26, 2026.Google has completed the global rollout of the June 2026 spam update,...

Google’s Mueller Clarifies the Process of Counting AI Search Impressions

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John Mueller, a Google Search Advocate, clarified on Bluesky that the generative AI report in Google's new Search Console records impressions when a website is featured in AI Overviews and AI...

Big Tech Sees 36% Decrease in Marketing Recruitment, According to Data

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Marketing hiring has decreased more than engineering hiring at 12 major tech companies, with marketing roles declining by 36% and engineering roles by 11% in the same period, according to recent...

Google Gemini now has the capability to manage your computer, and cyber attackers are...

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Google has integrated "computer use" into Google Gemini 3.5 Flash, allowing for agent-style control of browsers, apps, and desktop workflows as a standard feature rather than a distinct product. This enhancement...

Microsoft Clarity now identifies bots that disregard the Robots.txt file.

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Microsoft Clarity has announced that the tool's Bot Analytics dashboard now displays bot requests that violate a website's URL rules.Clarity will determine and show these requests as a proportion of overall...